IndustryBriefing Dishum IBFA held in London was a roaring success

Dishum IBFA held in London was a roaring success

Author | exchange4media News Service | Saturday, Aug 12,2017 10:27 AM

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Dishum IBFA held in London was a roaring success
The Dishum International Bhojpuri Film Awards 2017 created history by being the first ever regional entertainment show ever to be held in London on the July 30, 2017. Held at the iconic O2 Arena, the awards were given away in front of a packed audience and attended by the who’s who of Bhojpuri and Bollywood entertainment industry.  
 
The event will air exclusively as a three-hour extravaganza on Dishum Channel on 
August 27, 2017. Organised by Yashi Films and in its 3rd edition now, the IBFA Awards have taken a huge leap compared to the first two years of the show held in Mauritius (2015) and Dubai (2016) respectively. 
 
The show is being marketed with a 360 campaign including Outdoor, Television and Print Media. 
 
Expressing delight at spreading Bhojpuri culture across the globe, Vishal Gurnani, Director, Dishum Broadcasting, said, “Bhojpuri is the second largest speaking language after Hindi. Not only in India but in every corner of the world you will find Bhojpuri speaking people. ‘Dishum Channel’ is all set to enthrall viewers and transform Bhojpuri television from August 15, 2017. The Dishum IBFA Awards is our endeavour to spread Bhojpuri Entertainment and Bhojpuri culture across the world.”
 
This show had great performances by superstars like Ravi Kishan, Manoj Tiwari, Dinesh Lal Yadav (Nirahua), Pawan Singh and by leading actresses like Madhu Sharma, Divya Desai, Pakhi Hegde, Amarapali Dubey, Sambhavana Seth, Akshara Singh, Shivika Diwan, Anjana Singh, Karishma Tanna, Rashmi Desai and Seema Singh. To facilitate the occasion and honor their emotional connect with the Bhojpuri language and the industry, Bollywood icons Govinda and Shatrughan Sinha were also present. 
 
Pawan Singh and Madhu Sharma won the “Best Actor” and “Best Actress” award respectively. Dinesh Lal Yadav (Nirahua) and Amarapali Dubey received the “Best Dishum Jodi Award” of the year award and Ravi Kishan got the “Best IBFA Critics Award”. 
 
The next edition of the Dishum IBFA Awards shall be held in Malaysia in July 2018.  

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