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IndustryBriefing SonyLIV launches Gujarati rom-com web series, 'Kacho Papad Pako Papad'

SonyLIV launches Gujarati rom-com web series, 'Kacho Papad Pako Papad'

Author | exchange4media News Service | Wednesday, May 17,2017 6:49 PM

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SonyLIV launches Gujarati rom-com web series, 'Kacho Papad Pako Papad'

The dilemmas of an average, middle-class Gujarati joint family feature in India’s first-ever Gujarati rom-com web series ‘Kacho Papad Pako Papad’ on SonyLIV. With this show, SonyLIV, the digital platform of Sony Pictures Networks (SPN), marks yet another addition to its regional content catalogue since it introduced the Marathi web series YOLO, earlier this year.

‘Kacho Papad Pako Papad’ revolves around the sprightly misadventures of the Maniyar family. The family has an uncanny ability to make any ordinary issue look like an extraordinary challenge. It all begins when their son Vipul brings home a girl who is older than him, to be introduced to the family. However, trouble ensues when a girl who is several years younger, professes her love for their son and her intent to marry him. The web series stars actors Rupa Divatia, Pratap Sachdeo and Bhakti Rathod.





Uday Sodhi, EVP and Head – Digital Business, SonyLIV, said, “Regional content consumption is growing rapidly and with access to faster internet speeds, this growth will only amplify further. To cater to this emerging demand, we at SonyLIV decided to launch India’s first-ever rom-com Gujarati web-series ‘Kacho Papad Pako Papad’. The show underlines our brand promise of providing the best in entertainment to our viewers, with engaging and relatable content tailor-made to suit their entertainment and language preferences. We hope our viewers enjoy the series, one of the many firsts in our business.”

Starting May 19, 2017, the web series will be available on SonyLIV’s web and mobile platforms. Spread across a 12-week duration with each episode spanning 6-8 minutes, a new episode will release every Friday. SonyLIV users also have the option to subscribe to the entire web series, if they want to binge watch the show.

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