Todays News
 

Sometimes people blame procurement and pricing, when they haven't won a pitch: Lindsay Pattison, CEO, Maxus Global

By Priyanka Mehra | 2017/Mar/29

Pattison, who says it like it is, on why a media agency first needs to value its own services, and why she won’t be doing the same role two years from now

BARC India sets up independent Disciplinary Council for transparency in measurement

By exchange4media News Service | 2017/Mar/29

The 6-member Council (BDC) to be headed by Justice Mukul Mudgal, Former Chief Justice, Punjab and Haryana High Court

Being desi: Lufthansa India’s success story

By Venkata Susmita Biswas | 2017/Mar/29

Following the first ‘More Indian than you think’ campaign in 2014, Lufthansa saw a 13% passenger growth

Jagdish Chandra takes on additional role as CEO DNA

By exchange4media News Service | 2017/Mar/28

Chandra joined ZEE News as CEO Regional Channels in January this year

Implementation of TRAI tariff order deferred till May 2

By exchange4media News Service | 2017/Mar/29

The amended tariff order, which was notified on March 3, was earlier expected to be enforced from April 3 onwards

HT Media appoints Prabhakar Singh as Revenue Head for digital content

By Saif Ahmad Khan | 2017/Mar/28

Singh was earlier associated with HT in the capacity of Sales Head for mobile and digital

PR industry faces dearth of specialist talent: Atul Ahluwalia, Founding Partner, First Partners

By Ruhail Amin | 2017/Mar/29

In an interview with exchange4media, Atul Ahluwalia, Founding Partner, First Partners Communications, spoke about changing rules of the PR industry, and more

Times of India Group announces increase in advertising rates

By exchange4media News Service | 2017/Mar/29

There are multiple reasons why print still delivers in this country where newspapers deliver over 250 million premium readers each day, says Raj Jain, CEO, BCCL

MY FM launches in Bikaner and Akola

By exchange4media News Service | 2017/Mar/29

Akola is the last station launch of the network bid during phase III auctions

Laqshya Solutions partners with Ola for 'Ola Auto' OOH campaign

By exchange4media News Service | 2017/Mar/29

The promotional campaign is being run simultaneously on social media and by way of strategically placed billboards in key cities

Wishfin bolsters marketing team with key new hires

By exchange4media News Service | 2017/Mar/29

Reem Saied joins as CMO, Bhartendra Singh as Head of Product, and Kousik Chatterjee as Head of Sales and Operations