Search Result : Snapdeal News
 

Ola, Tata, Madison OOH on top at Neon Awards'17 (flashed last night)

By exchange4media News Service | Mar 25, 2017

Madison OOH won both Creative and Media agency of the year while Ola and Tata were jointly declared OOH Advertisers of the Year at the seventh edition of exchange4media’s Neon Awards for outdoor advertising

Malini Agarwal tops IMPACT's list of 50 Most Influential Women, 2017

By exchange4media News Service | Mar 24, 2017

Taking native advertising to an altogether different level, Agarwal is undoubtedly one of the biggest influencers in the digital space today

Freecharge promotes Ankit Khanna to Chief Operating Officer

By exchange4media News Service | Mar 23, 2017

Khanna will be managing product, user growth, user experience, and business development at Freecharge

Snapdeal appoints Jason Kothari as CEO of FreeCharge, commits USD 20 million investment

By exchange4media News Service | Mar 21, 2017

Kothari retains his key leadership role as Chief Strategy and Investment Officer at Snapdeal

e4m NEONS OOH, 2017: Shortlist Unveiled

By exchange4media News Service | Mar 17, 2017

The upcoming edition of the awards will recognise and reward all the exceptional work in OOH Advertising and Digital Signage done between January 2016-December 2016.

Snapdeal launches five new commercials to help 'Unbox your Style'

By exchange4media News Service | Mar 16, 2017

Taking forward the brand narrative on Unbox Zindagi, these films explore moments where fashion is instrumental to defining a new phase of life, says Kanika Kalra, Vice President - Marketing, Snapdeal and FreeCharge

Layoffs, freezing projects and reducing payouts: e-commerce giants sharpen their cost-cutting strategy

By exchange4media News Service | Mar 06, 2017

2017 is turning out to be a dark year for ecommerce giants with large scale layoffs, high-profile management exits and cuts in valuation spilling in. Every player is sharpening its strategy to reduce costs and conserve cash with the sole objective to rake in profits

Amazon, Tata Motors, Hyundai top list of most "mobile ready" brands in India: MDEX

By exchange4media News Service | Mar 01, 2017

The MDEX determined each brand’s mobile performance against five dimensions: discoverability, mobile optimization, navigation and content, utility and usability, and driving desired actions.

With Snapdeal confirming layoffs, co-founders Kunal Bahl and Rohit Bansal write to employees about their tough decision

By exchange4media News Service | Feb 24, 2017

Focus only on your core, stop all non-core activities, reduce costs drastically, and turn profitable as soon as you can, advise Bahl and Bansal, who are themselves taking 100 per cent salary cut

With just 4% contribution to Adex in 2016, have ecommerce lavish spends been cut to size?

By Ruhail Amin | Feb 22, 2017

Surprisingly, ecommerce that had taken the media market by storm in 2015 contributed only 4% to the total pie in 2016. In fact, investment by e-commerce category decreased by more than Rs 500 crore across TV, Print and Radio in 2016.

123